Your Metabolism Is Under Attack
Metabolism, or the body’s process of converting food into energy, is vital to our health. A strong metabolism can help promote better sleep, control mood, manage weight, and improve energy levels. An unhealthy metabolism can have the opposite effect.
People who are metabolically unhealthy have less-than-ideal biomarkers, like blood pressure, cholesterol, and blood sugar levels. Chronic diseases, such as diabetes or cardiovascular issues, are linked to poor metabolic health. These conditions are among the leading causes of death in the United States.
People who are metabolically unhealthy have less-than-ideal biomarkers, like blood pressure, cholesterol, and blood sugar levels. Chronic diseases, such as diabetes or cardiovascular issues, are linked to poor metabolic health. These conditions are among the leading causes of death in the United States.
What Are Ketones?
Ketones are a natural source of fuel for your body. They are often created when your stored carbs are depleted, triggering your body to convert fat into ketones for fuel. Unlike fats, ketones can cross the blood-brain barrier, allowing ketones to fuel both the brain and the body.
Compared to other sources of energy like glucose or fat, ketones are a more efficient fuel that can produce more power while using less oxygen.
Ketone levels can be measured in a number of ways and are a key biomarker to assess metabolic health.
Compared to other sources of energy like glucose or fat, ketones are a more efficient fuel that can produce more power while using less oxygen.
Ketone levels can be measured in a number of ways and are a key biomarker to assess metabolic health.
Return to an Ancient Source of Energy
Ancient humans relied on ketones for fuel, not sugar. But due to modern diets and sedentary lifestyles, we often eat more carbs than we need and store the excess. This prevents our bodies from running on ketones, often leading to reduced energy levels, unwanted weight gain, and chronic metabolic diseases.
At H.V.M.N., we believe that the best version of yourself starts with good metabolic health—and ketones are the answer. Working closely with the US military and leading universities, H.V.M.N. has unlocked the benefits of drinkable ketones, allowing you to return to an ancient source of energy, on demand.
At H.V.M.N., we believe that the best version of yourself starts with good metabolic health—and ketones are the answer. Working closely with the US military and leading universities, H.V.M.N. has unlocked the benefits of drinkable ketones, allowing you to return to an ancient source of energy, on demand.
How to Measure Ketone Levels
Eating a carb-restricted diet reduces the amount of carbs that our body stores for energy. When our carb stores are depleted, our body will begin searching for other sources of fuel and start converting fat into ketones.
Keto Diet Fundamentals
Like intermittent fasting, exercise can speed up our body's process of burning carb stores. This triggers the body to start producing ketones for energy.
How Long Does it Take to Get Into Ketosis and Keto-Adapt?
Like carb-restricted diets, intermittent fasting depletes our carb stores over time. During fasting periods, our body uses stored carbs for energy until they are depleted and switches to ketone production.
Keto and Intermittent Fasting:
A Beginner's Guide
A Beginner's Guide
Blood tests use a handheld device and test strips to measure BHB, the primary ketone body that your body actually uses for fuel. Urine and breath tests measure other types of ketone bodies. As a result, blood tests are the most accurate way to measure meaningful ketone levels.
Breath tests use a special meter to measure acetone levels, a ketone body excreted through the breath. Breath tests measure acetone, a waste product, instead of BHB, the main ketone body used for fuel. As a result, they are not as accurate as blood tests. Food and drinks like gum, coffee, and garlic could also impact test results.
Urine tests use strips that change color based on AcAc concentration in your urine. AcAc is a ketone body found in the urine as well as the blood, although at lower levels than BHB. Urine tests become less accurate over time. As your body becomes more efficient at converting ketones into fuel, you will begin excreting less and less AcAc in your urine.
Michael Brandt, Co-founder of H.V.M.N.
We’re not a keto diet company. We believe that everyone can improve their metabolic health by spending more time with elevated ketones.
The Ketone Experience is a Spectrum.
For most, spending some time fueling with ketones—not all, not zero—is the optimal state for metabolic health. Your lifestyle choices can raise ketone levels, helping you reach your unique goals.
The Health Optimizer
Naturally elevates ketones by dabbling with intermittent fasting, exercises daily, and avoiding carbs at breakfast and lunch. She drinks ketones as part of her daily health regimen and to stay sharp at work.
The Athlete
Follows a metabolically demanding training schedule, naturally elevating ketones by depleting carb stores. Before workouts or competitions, he drinks ketones for endurance and cognitive clarity, and to support recovery.
The Keto Dieter
Follows a strict low-carb eating plan to manage weight and sustain elevated ketone levels 24/7. She also drinks ketones for on-demand energy or to elevate ketones after taking a break from her diet.
The Advantages of Ketones
Here are a few science-backed benefits that you can unlock while fueling on ketones.
Energy
Stable energy, reduced crashes. Feel your best for longer.*
Focus
Stay focused, think sharp. Give your brain the power of clarity.*
Athletic Performance
Maximum endurance, sustained energy. Perform at your peak with Ketone-IQ.
Metabolism
Curb cravings, stay on track. Ketones can help tame hunger pangs.*
Ketones are 28% more efficient as a fuel than glucose alone.*
Plus, they don’t cause sugar crashes or insulin spikes, helping maintain smoother, more stable energy levels.*
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Ketones can cross the blood-brain barrier and act as fuel for the brain, helping you achieve and sustain peak mental clarity.*
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Ketones can help spare glycogen, prevent “bonking”, and support muscle protein resynthesis for faster recovery.*
How do I use Ketone-IQ for Athletic Performance and Endurance?
How do I use Ketone-IQ for Athletic Recovery?
Ketones can help suppress ghrelin, the hunger hormone, helping reduce your appetite so you can reach your diet and fitness goals.*
Try a shot to help extend your fast or control your cravings.*
We recommend using Ketone-IQ as just one part of an overall healthy lifestyle, like daily activity and being mindful of your diet. Ketone-IQ, and ketones in general, don’t lead to weight loss alone. Think of it as a tool in your toolkit.
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Chrissy, VP of Product and Operations
We’re here to help you return to a more natural metabolic state—fueling your brain and body with ketones.
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*These statements have not been evaluated by the Food and Drug Administration. Our products are not intended to diagnose, treat, cure, or prevent any disease.
© 2024 Health Via Modern Nutrition Inc. All Rights Reserved. Ketone-IQ® and H.V.M.N.® are registered trademarks of Health Via Modern Nutrition Inc.
*These statements have not been evaluated by the Food and Drug Administration. Our products are not intended to diagnose, treat, cure, or prevent any disease.
© 2024 Health Via Modern Nutrition Inc. All Rights Reserved. Ketone-IQ® and H.V.M.N.® are registered trademarks of Health Via Modern Nutrition Inc.